Starbucks christmas cups update#
Update your settings here to see it.Īlthough Halloween decorations are in the midst of going up, some people are already thinking about the holidays. What do you think of this year’s cups? Let us know in the comments.This content is not available due to your privacy preferences. It must have gotten the recipe right that time, as Starbucks’ foot traffic nearly doubled after it released its holiday cups last year.
Starbucks christmas cups free#
It also introduced a sustainable, reusable red holiday cup, which it brought back on Thursday morning as a free gift for Starbucks customers who came in early and ordered a holiday drink, only available while supplies lasted. So last year, Starbucks avoided major controversy for a change by rolling out holiday cups in four different designs: a holly print a red, white and green stripe and two others that resemble Christmas gift wrapping paper. The chain told the New York Times that, “We intentionally designed the cup so our customers can interpret it in their own way.” The non-binary hand-holding spurred some conservatives to question whether Starbucks was pushing a gay agenda. In 2017, the holiday cup featured more familiar Christmas-y symbols like snowflakes and wrapped gifts in red, white and green - as well as a pair of holding hands. Some customers didn’t buy it, and accusations of an anti-Christmas bias persisted. The following year, Starbucks scrapped the red cups for green ones featuring “a mosaic of more than a hundred people, drawn in one continuous stroke” that was supposed to be “a symbol of unity” after a contentious election year. “If I become president, we’re all going to be saying Merry Christmas again, that I can tell you.” “Maybe we should boycott Starbucks,” he told a crowd in Springfield, Ill.
Even then-presidential candidate Donald Trump addressed the cup controversy on the campaign trail. The backlash against Starbucks for waging a “war on Christmas” (with former pastor Joshua Feuerstein tweeting that Starbucks removed Christmas from its cups because “they hate Jesus”) reached fever pitch. After those first magenta cups in 19, the chain began rolling out the now-iconic candy apple red holiday cups each November that long featured more Christmas-y designs such as reindeer, Santa on his sleigh, Christmas lights and Christmas tree ornaments - although they didn’t explicitly say “Merry Christmas.” The cups also featured more general wintery icons like snowmen and snowflakes.īut then it really ticked-off Christmas traditionalists in 2015 by releasing a plain, ombre red cup with no designs on it at all, intended to “usher in the holidays with a purity of design that welcomes all of our stories.” Starbucks has been serving its seasonal peppermint mochas and eggnog lattes in holiday cups since 1995, when the original vessel was actually closer to purple than red. A Starbucks spokesperson that MarketWatch that, “During the holidays, Starbucks aspires to spark mini moments of joy in our customers when they visit our stores, making their day even more cheerful and bright.”ĭuring the holidays, Starbucks aspires to bring mini moments of joy in our customers when they visit our stores, making their day even more cheerful and bright.”Īnd the “merry coffee” tagline is not a way to avoid saying “Merry Christmas,” but rather, “‘Merry coffee’ is a fun and festive expression that we hope our customers feel as they take the very first sip of their favorite Starbucks holiday beverage.” The rep noted that Starbucks is still selling its signature Christmas Blend coffee (its 35th year doing so), and that holiday music, including Christmas carols, will be played in stores.
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